Kelley Jamison, professionally known as ‘Aye Yo Kells’, is an Award-Winning Publicist, Former media personality, influencer, and a successful entrepreneur with several businesses to her name. She is best known for founding The Jamison Agency (a boutique PR firm), Keeping Up with Kells Media and the established network ‘Creatives Who Hustle’. Famous for her brand ‘Keeping Up with Kells’, Kells is no stranger to the glitz and glamor of entertainment. Still, her come-up in the industry is one of great inspiration, indomitable passion, and sheer determination. Kells comes from humble beginnings. She was born and raised in Norway, SC and is a graduate of both Claflin University and Voorhees College. In 2017, shortly after graduating college, she made the decision to relocate to Charlotte, NC after experiencing an estranged relationship with her mother. She moved in with her boyfriend at the time who, shockingly, turned out to be an abuser. In that time, Kells experienced her lowest moments, battling depression and developing an eating disorder that took her further away from the thing she loved the most: entertainment.
She started The Jamison Agency after working on high profile projects such as such as Boosie Juice Campaign in 2015. ; A Small Problem (movie production); All Star 2019 Charlotte, NC; Vibin’ With Jazzy B Reality TV Based Show; The Miami LIVexperience; The rollout for Day and Night Cereal Bar Charlotte, NC, several activations, movie screenings, and major notable digital placements. Kells has professional PR credits with multiple filmmakers and syndicated networks such as Own, We TV, Bet +, Now That’s TV, Revolt TV and Tubi. Secured Brand partnerships with 712 Vodka, SnapChat, Fenty Beauty and Monster energy. In addition to this Kells past and present clients consist of; Armani Caesar, Funny Marco, KaMillion, Justin Love, Lil Mo, Tiffany Evans, Darren Brand, Montana of 300, Tyrese, Tae Heckard, Tiyon Christian, ReeMarkable, ICandy, and many more.
Kells also founded ‘Creators Who Hustle’, a network with a mission to inspire, uplift and empower; to share knowledge and expertise; and to provide tools, resources and experiences to people aspiring to enter the entertainment business. Known for her big personality, Kells uses her gift of the gab to execute media coverage for numerous shows and events nationally, such as Black Girls Rock, MTV Music Awards, BET ’S Hip Hop Awards/Soul Train Awards, and many more.
Notable Projects: For her talents, hard work and humanitarian dedication to the local communities, Kells has received multiple awards, such as 2020’s Grind Guru award in her home state of South Carolina, Philanthropy award, Women in Media Award, The People’s Choice Award, and Personality of the Year Award, to mention a few. That’s not all; Kells won Rising Publicist of the year at the 2021 Black Media Honor Awards. Who’s Who in Charlotte, NC 2022, Trailblazer of the year (Black Women in Media) 2023, Entertainment Publicist of the year 2023, and received The Platinum PR of Charlotte Award. In 2024 Kells received her Honorary Doctorate degree from Harvest Christian University, was named International Celebrity Publicist of the year, and SC’s legendary icon Publicist, throughout her career, Kells has been featured in Forbes, Ebony Magazine, 21Ninety, Essence, Bossip, Blavity, Rolling Out, Sheen Magazine, The Source, and more for her entertainment contributions. In 2025 Kells was honored during Women’s History Month for her contributions in Entertainment and lifestyle PR for women.