How a Clark Atlanta Graduate Became One of the Industry’s Most Sought-After Publicists and a Voice for the Next Generation of Communicators
When it comes to mastering the art of the pitch, Leon Valentine has turned it into a science—and a legacy. Known across the industry as “The Pitch Guy,” Leon has spent more than 13 years transforming brands, shaping narratives, and teaching the next generation of communicators how to tell stories that stick.
A proud graduate of Clark Atlanta University, Leon has built a career rooted in strategy, integrity, and innovation. Based in Washington, D.C., he’s become one of the most respected and in-demand publicists in the country—recognized not only for his results, but for his ability to connect authenticity with impact. His clients and colleagues alike know that when Leon’s name is attached to a campaign, excellence follows.
Over the course of his career, Leon has worked with a diverse roster of entrepreneurs, healthcare leaders, artists, and national organizations, including the Miss Black USA Scholarship Organization and the American Podiatric Medical Association. His versatility across industries has made him a trusted advisor for clients looking to expand visibility, refine their message, and achieve meaningful growth.
But it’s his work in entertainment PR that has truly solidified his reputation. For the past five years, Leon has served as the publicist for Grammy-nominated singer and talk show host Syleena Johnson, elevating her brand through sharp strategy and relentless execution. Under his guidance, Syleena has landed more than 75 major media placements in outlets like Billboard Magazine, The Wendy Williams Show, Sheen Magazine, Rolling Out, The Rickey Smiley Morning Show, Dish Nation, FOX Soul, and more. Each placement reflects Leon’s precision, persistence, and powerful understanding of how to make a story resonate.
His influence doesn’t stop there. Leon has led over 20 successful press campaigns for citywide artist tours and spearheaded the publicity for three major album releases, demonstrating his ability to merge creativity with data-driven strategy. His success has made him a sought-after speaker at major industry events like PRoCon, the leading professional communications conference, and the PRSSA Southern Region District Conference—a full-circle moment hosted by his alma mater, Clark Atlanta University.
Beyond the accolades, Leon’s impact is measured in how he empowers others. His approach to public relations is equal parts mentorship and mastery—he’s passionate about helping emerging professionals find their voice, build their confidence, and understand the importance of ethics and empathy in media.
A trailblazer, strategist, and storyteller, Leon Valentine represents the future of PR: one where creativity meets credibility, and where representation and authenticity drive the conversation. His leadership and dedication have earned him awards, respect, and admiration, but what truly sets him apart is his unwavering belief in the power of communication to create change.
“Great PR isn’t just about getting noticed,” Leon often says. “It’s about making sure what people notice truly matters.”
As we take a seat at the Applyn Pressure Podcast, we step into the world of Leon Valentine—a visionary communicator whose work continues to inspire, educate, and elevate. He’s not just pitching stories; he’s shaping the future of an entire industry.